Pathfinding

Our unique framework – and a new route to value.

The journey is more important than the destination

The route to value is never a straight road. That’s why we’ve created a modular framework providing infinite flexibility with rapid delivery cycles: Pathfinding.

With Pathfinding, we break down big visions into easy-to-follow waypoints. By plotting a course between these points, each milestone becomes its own destination – creating a rolling delivery cycle that allows us to iterate, refine and experiment, all while moving ever closer to your final destination.

PATHFINDING

Some words on Pathfinding from our CTO, Julian Browne

"Many companies are dogmatic about process. They work out their plan based on durations, interdependencies and resources. But no sooner have they started following this plan than it is no longer a true representation of the route. Things change so fast that, slowly but surely, they become lost – their path to value, which made sense in the beginning, is no longer clear. They lose confidence, waste time and money until, one day, they arrive at their destination with a product less than what they hoped for."

PATHFINDING

Some words on Pathfinding™ from our CTO, Julian Browne

"Many companies are dogmatic about process. They work out their plan based on durations, interdependencies and resources. But no sooner have they started following this plan than it is no longer a true representation of the route. Things change so fast that, slowly but surely, they become lost – their path to value, which made sense in the beginning, is no longer clear. They lose confidence, waste time and money until, one day, they arrive at their destination with a product less than what they hoped for."

PATHFINDING

Some words on Pathfinding from our CTO, Julian Browne

"Many companies are dogmatic about process. They work out their plan based on durations, interdependencies and resources. But no sooner have they started following this plan than it is no longer a true representation of the route. Things change so fast that, slowly but surely, they become lost – their path to value, which made sense in the beginning, is no longer clear. They lose confidence, waste time and money until, one day, they arrive at their destination with a product less than what they hoped for."

A new approach
to delivery

With over two-thirds of business transformations failing to deliver financial value, we believe the traditional consultancy model isn’t working.

That’s why we’ve rebuilt the delivery process from the ground up. Instead of relentlessly pursuing one, far-off goal, we seek value in modular stages, delivering individual units of value that collectively create one world-changing product.

Planning for any eventuality

When it comes to planning, we expect the unexpected. With a flexible, nonlinear system to guide us, we aren’t afraid to venture into unknown territories, and we can react quickly to sudden changes. Not only does this help us to overcome challenges quickly, it gives us the freedom to find value in places we may have otherwise not thought to look.

Endless
flexibility

Our Pathfinding framework pulls from hundreds of tried-and-tested approaches and patterns, allowing us to tailor and re-tailor our strategy in real time according to your ever-changing needs. This ensures we can change course at a moment’s notice, as and when we need to.

Double-loop learning

As we reach each milestone, we apply the philosophy of double-loop learning – observing our results and checking to see any new problems or opportunities that have arisen – to gain fresh understanding from each stage of the process. This ensures we can continue to build value cumulatively and on an exponential curve, making each waypoint more valuable than the last.

Pathfinding in action

Pathfinding in action

Everyone at Modu is an expert in the Pathfinding approach. Coupled with our own unique experiences and industry talents, we apply this modular framework at pace and scale, beginning as early as day one.

Everyone at Modu is an expert in the Pathfinding approach. Coupled with our own unique experiences and industry talents, we apply this modular framework at pace and scale, beginning as early as day one.

S T E P 1

Our Pathfinding experts, with deep expertise in your business sector, will jump right in and start exploring your organisation, from new and creative angles to uncover potential routes to value.

S T E P 2

Using our Pathfinding framework, we’ll draw on innovative modular approaches to start building your unique path. Setting our sights on the first 60 days, we’ll start to unlock value in places others wouldn’t think to look.

S T E P 3

By now, we’ll start to see the big picture emerging, with each modular achievement contributing its own value, while also providing a stepping stone on the route to our final delivery.

S T E P 4

Pathfinding’s inherent flexibility allows us to quickly change direction whenever it becomes pertinent. We can explore new pockets of undiscovered value or even change our destination entirely – all without losing time or decelerating progress.

S T E P 5

After a number of years, a traditional consultancy may deliver a complicated business transformation. But, as the dynamics of modern business change so quickly, it may not have the impact you expected.

With Modu, you will already have enjoyed dozens of small but valuable progressions across the company, amounting to a transformation that is not only relevant, but that has felt timely, organic and original.

Ever onwards

Pathfinding need not end when we reach our destination. The continuous, iterative and adaptive nature of our approach means that even when we reach one goal, we could already be thinking about our next one. The journey only ends if your wanderlust runs out.

PATHFINDING

Julian Browne on the benefits of Pathfinding

"What makes Pathfinding different is that we begin by accepting one thing: that the problem we are attempting to solve may change along the way. By taking a modular approach, by breaking our goal down into manageable steps and applying double loop learning at each stage, we can continuously examine our landscape as we move forward. Pathfinding is, quite simply, a new approach to delivery – one that is unburdened by doctrine and dogma, that allows us to do amazing things in short, simple stages."

PATHFINDING

Some words on Pathfinding™ from our CTO, Julian Browne

"What makes Pathfinding different is that we begin by accepting one thing: that the problem we are attempting to solve may change along the way. By taking a modular approach, by breaking our goal down into manageable steps and applying double loop learning at each stage, we can continuously examine our landscape as we move forward. Pathfinding is, quite simply, a new approach to delivery – one that is unburdened by doctrine and dogma, that allows us to do amazing things in short, simple stages."

PATHFINDING

Julian Browne on the benefits of Pathfinding

"What makes Pathfinding different is that we begin by accepting one thing: that the problem we are attempting to solve may change along the way. By taking a modular approach, by breaking our goal down into manageable steps and applying double loop learning at each stage, we can continuously examine our landscape as we move forward. Pathfinding is, quite simply, a new approach to delivery – one that is unburdened by doctrine and dogma, that allows us to do amazing things in short, simple stages."

How you benefit

Empathetic transformation

Rather than overloading your organisation with one enormous transformation, we deliver in iterative steps. This helps you to stay agile and appreciate the human scale of your business change.

Faster routes 

to value

You’ll know your engagement with Modu is delivering value as early as 60 days. Our rapid delivery cycle keeps your time engaged and energised throughout the whole process.

Rare opportunities unearthed

Our unique approach allows us to look beyond the obvious and discover opportunities in uncharted territories. This gives you a critical market advantage.

Speak to us today

Start your Pathfinding journey with Modu.

Speak to us today

Start your Pathfinding journey with Modu.

Speak to us today

Start your Pathfinding journey with Modu.

CONSULTANT SPOTLIGHT

Meet Prasun, a Product Lead
at Modu.

"Modu hires the right people with the right skillset, experience and most importantly the right mindset. People who are driven by success and be part of their client’s success story. People who have the emotional intelligence to understand and adapt to different company/people cultures and influence/ guide them to achieve their goals.





Modu is different because they give freedom to their consultants to bring in best practises from their experience in other organisations and not be bound by standard guidelines. At Modu, the work culture is totally focussed on the customer. It’s collaborative and stimulating with a lot of support from the leadership team.

Clients benefit as they get consultants who can drive change and add value to their organisations. They get people who can get down to minute detail but have the big picture in mind, can work at all levels in the organisation and drive happy outcomes for them."

CONSULTANT SPOTLIGHT

Meet Prasun, a Product Lead
at Modu.

"Modu hires the right people with the right skillset, experience and most importantly the right mindset. People who are driven by success and be part of their client’s success story. People who have the emotional intelligence to understand and adapt to different company/people cultures and influence/ guide them to achieve their goals.





Modu is different because they give freedom to their consultants to bring in best practises from their experience in other organisations and not be bound by standard guidelines. At Modu, the work culture is totally focussed on the customer. It’s collaborative and stimulating with a lot of support from the leadership team.

Clients benefit as they get consultants who can drive change and add value to their organisations. They get people who can get down to minute detail but have the big picture in mind, can work at all levels in the organisation and drive happy outcomes for them."

CONSULTANT SPOTLIGHT

Meet Prasun, a Product Lead
at Modu.

"Modu hires the right people with the right skillset, experience and most importantly the right mindset. People who are driven by success and be part of their client’s success story. People who have the emotional intelligence to understand and adapt to different company/people cultures and influence/ guide them to achieve their goals.





Modu is different because they give freedom to their consultants to bring in best practises from their experience in other organisations and not be bound by standard guidelines. At Modu, the work culture is totally focussed on the customer. It’s collaborative and stimulating with a lot of support from the leadership team.

Clients benefit as they get consultants who can drive change and add value to their organisations. They get people who can get down to minute detail but have the big picture in mind, can work at all levels in the organisation and drive happy outcomes for them."

Mark Ward

Co-founder

Thrive Learning

"We chose Modu because they have distilled their many years of experience into straight talking advice and partnership, which has given us happy teams who love what they do and consistently deliver quality work."

Mark Ward

Co-founder

Thrive Learning

"We chose Modu because they have distilled their many years of experience into straight talking advice and partnership, which has given us happy teams who love what they do and consistently deliver quality work."

Mark Ward

Co-founder

Thrive Learning

"We chose Modu because they have distilled their many years of experience into straight talking advice and partnership, which has given us happy teams who love what they do and consistently deliver quality work."

Who we've delivered for

  • Rewriting the checkout finance experience with NewPay.

  • New research tools to bring together AI and marine biology field research.

  • Creating the market-leading platform for real estate managers.

  • Making at-home care more accessible for carers and patients.

  • Simplifying the process of applying for a business mortgage.

  • Discovering untapped opportunities to build the ultimate learning platform.

  • Building resilience and product focus for the superstar crypto bank.

  • Developing an all-in-one platform for global property buyers and sellers.

  • An out-of-club experience for Europe's biggest health club brand.